How to get a business phone number for texting

Your options for a business texting number: new local numbers, toll-free, text-enabling an existing line, and how to choose an area code.

·2 min read

A business texting number is the line your customers see on every message. Choosing it is quick, but the choice affects trust, reply rates and how much you can send.

Here are the main options.

Your options

You can buy a new local number through a texting platform, which is fast and lets you choose an area code your customers recognize. You can use a toll-free number for a national brand. Or you can text-enable the number you already advertise so customers text the same line they call.

  • ✓New local number: familiar area code, quick to set up.
  • ✓Toll-free: national presence, separate verification.
  • ✓Existing number: no change for customers.

Choosing an area code

People are more likely to answer a number from their own area. If your customers are local, pick your local area code. If you serve several regions, consider a number per region. Keep the number consistent so customers recognize it over time.

Register before you send

Whatever number you choose, register it for business messaging before running campaigns. Registration links the number to your verified business and approved use case, which is what keeps messages from being filtered.

Key takeaways

  • →Choose between a new local number, toll-free or your existing line.
  • →Local area codes tend to get more replies from local customers.
  • →Keep one consistent number customers recognize.
  • →Register the number before sending campaigns.

Put this into practice with Text2Sale

Import leads, create follow-up campaigns, organize replies, and connect texting, calling, and appointments in one workspace.

Frequently asked questions

How much does a business texting number cost?

Usually a small monthly fee per number plus per-message charges and registration fees.

Can I keep my number if I switch providers?

In most cases yes, numbers can be ported or text-enabled with a new provider.

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