Topic
Lead generation
How texting helps generate and qualify leads: opt-in offers, inbound keywords, landing pages, and fast follow-up.
Texting is best known for following up, but it can also bring in new leads when you give people an easy way to start the conversation. These articles cover how to invite opt-ins and qualify interest quickly without buying lists or texting people who never asked.
7 guides in this topic
Following up with trade show and event leads by text
The week after a trade show, every attendee's inbox is full of follow-ups. A short, personal text stands out.
·4 min readRead →
Auto-texting new leads the moment a form is submitted
The fastest follow-up is the one nobody has to remember to send.
·5 min readRead →
Qualify first, book second: getting AI to fill your calendar with the right leads
A full calendar is not the goal. A calendar full of people you can actually help is.
·5 min readRead →
What to text a lead who stopped replying
A lead who replied once was interested once. Getting them back is usually about making it easy to answer again.
·3 min readRead →
Exclusive vs shared insurance leads: how to text each one
A shared lead and an exclusive lead can come from the same person on the same form. How you text them should be nothing alike.
·3 min readRead →
Missed call text back: the cheapest lead recovery there is
Every missed call is a customer who just called a competitor. An automatic text gets a share of them back.
·5 min readRead →
How to work aged insurance leads by text
Aged leads are cheap because nobody works them properly. Texting is what makes the economics work.
·6 min readRead →